Fix. Build. Scale. Exit.

We partner with owners, boards, and investors to drive transformation at every stage — distressed, growth, or anywhere in between.
From unlocking value to solving high-impact problems, Rubikonn delivers senior strategy and execution where it matters most.

Not Sure What’s Holding Your Business Back?

Get a board-level view — without the boardroom politics.
Rubikonn’s Business Health Check is a free, partner-reviewed diagnostic designed to give business owners and investors clear insight, fast. Used by serious founders, operators, and shareholders.

Years in the Business
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Embedded Partnerships
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Senior-Only Experts
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AI-Enhanced Execution
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Tangible Value Creation

The Complexity of Modern Business

Real transformation doesn’t happen in silos

At Rubikonn, we don’t dissect problems in isolation — we solve them at the intersection where they actually occur.
Financial strain, operational inefficiency, leadership gaps, market shifts — these aren’t separate issues. They’re symptoms of deeper structural misalignment.
Our approach is built on the realities of the boardroom, not theoretical models. We’ve led turnarounds, stabilized distressed assets, and restructured companies from the inside out — so we understand the compounding nature of business pain points.
And while many focus on fixing what’s broken, true transformation often means replacing the outdated with what’s next.

Our Services

Strategy. Execution. Value.
We don’t just advise — we embed, lead, and deliver

Rubikonn offers senior-level support across transformation, finance, and tokenization. Whether you’re navigating distress, scaling for growth, or rethinking your business model, we step in where impact matters most.

Board Advisory & Strategic Value Creation

Turnaround. Transformation. Strategic Uplift.
We partner with business owners, boards, and investors to stabilize distressed assets, restructure operations, and position companies for long-term value creation. This is high-touch, hands-on advisory — not deckware.

Fractional CFO

Senior Financial Leadership, Without the Overhead.
This service is designed for companies that need strategic financial leadership. We bring clarity to your numbers, discipline to your decisions, and alignment between operations, capital, and long-term value creation.
From investor relations and board reporting to scenario modeling and growth planning, we act as your financial co-pilot.

RWA Tokenization Strategy

Redesigning Business Models for the Digital Era.
We help businesses leverage tokenization to unlock new revenue models, align stakeholder incentives, and future-proof operations – focusing on strategy, structure, and execution

Venture Capital

Capital + Capability for High-Growth Ventures.
We invest in startups and scaleups where our operational playbook, regional knowledge, and hands-on involvement can accelerate growth and amplify value creation.

Our Approach

What makes Rubikonn different

At Rubikonn, we start with a clear diagnosis — not assumptions.
We use advanced tools, including AI, to rapidly assess your business health, uncover hidden risks, and identify growth levers. That’s why many of our engagements begin with our Business Health Check →

But tools alone don’t create value. People do.
With Rubikonn, you work directly with senior partners — not a rotating cast of juniors. Every engagement is led by experienced operators who understand what it takes to fix, scale, or reinvent a business.

Execution is our DNA.
We don’t stop at strategy — we stay to implement, monitor, and optimize. Our use of AI and data isn’t a gimmick; it’s a force multiplier to deliver faster insights, better decisions, and sustained outcomes.

For Leaders Who Want More Than Advice — They Want Results.

Rubikonn is built for decision-makers who need strategy and execution. Whether you’re navigating a transition, unlocking value, or preparing for a capital event, we bring senior expertise and data-driven tools to help you take decisive action — and see measurable results.

If you are

  • A business owner or co-owner
  • A shareholder or heir in a family business
  • A retiring founder planning your exit
  • A private equity or venture capital firm
  • Leading or managing a distressed asset
  • A C-level executive facing high-stakes decisions

Looking to

  • Identify and resolve persistent performance issues
  • Exit or raise capital at a higher valuation
  • Bring in strategic investors or partners
  • Expand your business or margins
  • Appoint an experienced owner-representative to your board
  • Use data-driven tools for better, faster decisions
  • Monitor and improve your portfolio of companies

A Message from the CEO

Rubikonn was built for one reason: to fix what others can’t

Over the years, we’ve worked with owners, boards, and investors facing tough situations — from underperformance to high-stakes growth. What they needed wasn’t theory. It was clarity, action, and someone who could own the outcome.
That’s the approach we bring to every mandate: senior people, clear strategy, and real execution.

Walid Zayed

CEO & Co-Founder, Rubikonn

Ready to Grow Your Business?